Sponsorships are a form of marketing different from advertising. With advertising, you directly appeal to potential customers to purchase your product. Sponsoring, however, involves paying to support an event or activity your target customers are interested in. A business needs to ensure that they sponsor something that relates to the kind of people likely to… Continue reading An Example of How Much Social Reach You Can Have With the Right Sponsorship Activation
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Four Business Lessons Learned From The Online Gambling Industry
Over the last decade, online gambling has gained popularity and become more widespread around the United Kingdom. While many may see gambling as frivolous, it follows many of the same principles as running a business. We spent some time gambling online, and here are some business lessons we learned while playing: Understand the Stakes Many… Continue reading Four Business Lessons Learned From The Online Gambling Industry
Top Reads for Newbie Entrepreneurs
Do you have a new start-up business? Many challenges await you in the business world, but we have the perfect guide to help boost your innovation and motivation. Reach for a book by a business expert, to help support yourself and build your knowledge. We’ve called in the expertise of Where The Trade Buys, a… Continue reading Top Reads for Newbie Entrepreneurs
Segmentation Tips to Improve your Email Results
So many men, so many minds. The business audience is not an exception; each recipient has different decision-making algorithms, a different level of income, and a reaction to sales proposals. In addition, each client wants to receive offers that are relevant to his needs. The more personalization, the more conversion. Email mailing is a way… Continue reading Segmentation Tips to Improve your Email Results
3 Reasons Your Business Needs an App
The list of reasons to build an app is nearly endless, especially in 2018. It can help your business achieve many goals across the board. It is an excellent and strategic way to grow your business that just takes a little bit of time, effort, creativity, and teamwork. Here are a few main reasons that… Continue reading 3 Reasons Your Business Needs an App
The Increased Popularity of Billboard Advertisements
Advertising is all about grabbing a person’s attention and encouraging them to follow through on an action. There are many marketing methods to propel a message to the right audience Arguably, one of the most effective methods of making someone pay attention is with a large billboard placed strategically in a public place. The first… Continue reading The Increased Popularity of Billboard Advertisements
4 Signs You Need to Adapt to the Times
All businesses, no matter the industry or niche, face a high amount of competition. In order for your business to stay relevant, you have to keep up with the ever-changing times, to include consumer expectations and technology. If your business is stuck in the dark ages, you can all but ensure that you’re losing customers… Continue reading 4 Signs You Need to Adapt to the Times
B2B Sales: Everything You Need to Know
B2B which stands for business-to-business is the exchange of services, products or even information between businesses rather than directly to consumers. It is a model that focuses on selling a product together with services to other companies. To get a clear picture of what B2B entails, think of it as a supportive enterprise that has… Continue reading B2B Sales: Everything You Need to Know
3 Tips on Taking Your Company to the Next Level
You have many ways to make an impact when it comes to improving your company’s growth, whether in sales, brand recognition or both. It’s always best to consider what changes might most benefit your establishment in the long run. Think of the goals that you want to obtain and what needs to be done to… Continue reading 3 Tips on Taking Your Company to the Next Level
Keeping Up: Business Secrets Of Staying Ahead Of The Competition
In business, a little competition is a good thing. It’s an engine that will push you to achieve, to never be satisfied with standing still and make sure you’re always bounding out of bed in the morning, ready to find that innovation that will keep you a step ahead. Too much competition can be difficult… Continue reading Keeping Up: Business Secrets Of Staying Ahead Of The Competition