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“Workforce Housing: Other 12 Hours” – A Recruitment and Retention Strategy

A key without a lock or a lock without a key is of no use. Likely, a company at its crucial time of work without its employee is not a company. These days, many oil, gas, mining and construction companies are facing an unprecedented shortage of professionals and skilled trade’s people. One of the reason… Continue reading “Workforce Housing: Other 12 Hours” – A Recruitment and Retention Strategy

Put Customers At The Heart Of Every Strategy This Year

The smartest companies know that business is all about customers. Remember the saying: ‘the customer is always right’? Well, it still applies. It will always apply. It is the single most important thing to remember in business. It is often easy to get carried away with your own vision and end up running in the… Continue reading Put Customers At The Heart Of Every Strategy This Year

Valid Marketing Strategy

Even the Internet needs help. Some regard it as all powerful, but tell that to someone that has had a website for years but it does not seem to attract more than a handful of visitors each week. People say it is the best way to market things in today’s world; it is not doing… Continue reading Valid Marketing Strategy

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Categorized as Marketing

Is Your Marketing Strategy’s First Impression Living Up To Expectations?

Marketing comes in all forms and varieties. Steps ranges from a person handing out flyers on the street to an extensive television campaign campaign are considered forms of marketing. When done right, a solid marketing campaign is going to deliver results. What is a successful campaign? Is it something very elaborate? Does it have to… Continue reading Is Your Marketing Strategy’s First Impression Living Up To Expectations?

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Categorized as Marketing

Remarketing – Another Way Of Marketing Your Product Online

How often have you experienced that once you visit an online store and view a specific product, then after leaving that online store or website without purchasing anything, you often notice that other websites you browse has advertisements relating to the product you viewed as if the website is very well aware of the fact… Continue reading Remarketing – Another Way Of Marketing Your Product Online

An Example of How Much Social Reach You Can Have With the Right Sponsorship Activation

Sponsorships are a form of marketing different from advertising. With advertising, you directly appeal to potential customers to purchase your product. Sponsoring, however, involves paying to support an event or activity your target customers are interested in. A business needs to ensure that they sponsor something that relates to the kind of people likely to… Continue reading An Example of How Much Social Reach You Can Have With the Right Sponsorship Activation

Segmentation Tips to Improve your Email Results

So many men, so many minds. The business audience is not an exception; each recipient has different decision-making algorithms, a different level of income, and a reaction to sales proposals. In addition, each client wants to receive offers that are relevant to his needs. The more personalization, the more conversion. Email mailing is a way… Continue reading Segmentation Tips to Improve your Email Results

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Categorized as Marketing

Keeping Up: Business Secrets Of Staying Ahead Of The Competition

In business, a little competition is a good thing. It’s an engine that will push you to achieve, to never be satisfied with standing still and make sure you’re always bounding out of bed in the morning, ready to find that innovation that will keep you a step ahead. Too much competition can be difficult… Continue reading Keeping Up: Business Secrets Of Staying Ahead Of The Competition

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Categorized as Business
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