It’s often assumed that the secret to high impact display and presentation boards is making them as loud, bold and brash as possible. Sadly, while this may indeed have some kind of impact on the board’s intended target audience, it isn’t necessarily the kind of impact that bodes well with its purpose. After all, it’s one… Continue reading The 5 Golden Rules For High Impact Display Boards
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The Increased Popularity of Billboard Advertisements
Advertising is all about grabbing a person’s attention and encouraging them to follow through on an action. There are many marketing methods to propel a message to the right audience Arguably, one of the most effective methods of making someone pay attention is with a large billboard placed strategically in a public place. The first… Continue reading The Increased Popularity of Billboard Advertisements
Expo Stands – 8 Ways To Ruin Your Display Board’s Appeal
Some would argue that there’s no such thing as the ‘wrong’ way to go about designing a display board for a trade show or expo, though this is in fact pretty far from the truth. While there’s no specific example of a board that’s just plain wrong on all fronts, it’s actually quite easy to… Continue reading Expo Stands – 8 Ways To Ruin Your Display Board’s Appeal