So many men, so many minds. The business audience is not an exception; each recipient has different decision-making algorithms, a different level of income, and a reaction to sales proposals. In addition, each client wants to receive offers that are relevant to his needs. The more personalization, the more conversion. Email mailing is a way… Continue reading Segmentation Tips to Improve your Email Results
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4 Signs You Need to Adapt to the Times
All businesses, no matter the industry or niche, face a high amount of competition. In order for your business to stay relevant, you have to keep up with the ever-changing times, to include consumer expectations and technology. If your business is stuck in the dark ages, you can all but ensure that you’re losing customers… Continue reading 4 Signs You Need to Adapt to the Times
Expo Stands – 8 Ways To Ruin Your Display Board’s Appeal
Some would argue that there’s no such thing as the ‘wrong’ way to go about designing a display board for a trade show or expo, though this is in fact pretty far from the truth. While there’s no specific example of a board that’s just plain wrong on all fronts, it’s actually quite easy to… Continue reading Expo Stands – 8 Ways To Ruin Your Display Board’s Appeal