Vietnam, a country in South Asia, is growing with its digital marketing agencies and nomad professionals seeking a high-quality life at a low cost with pleasant weather. Plus, it has friendly people, delicious food, and great cafés. This makes it an excellent destination for digital marketing in 2022.
##The Digital Marketing Industry in Vietnam
Vietnam’s economy is currently ranked as the 12th largest in Southeast Asia. It is expected to grow by 7% per year until 2020. The government of Vietnam aims to become one of the top 10 economies in the world by 2030.
The Vietnamese government invests heavily in education and technology development to achieve this goal. The number of internet users in Vietnam grew from 1 million in 2000 to over 30 million in 2016.
This growth rate is much higher than other countries in the region. According to Statista, about 8 million active mobile phone subscribers are in Vietnam.
In addition, the number of smartphone users in Vietnam increased from 3.5 million in 2015 to 5.2 million in 2017.
These statistics show that the Vietnamese market is still underdeveloped compared to other Asian markets. However, the government is trying to improve the quality of life in Vietnam.
For example, the government plans to build more hospitals and schools in rural areas. They also aim to increase the number of public vehicles. These initiatives will help boost the economy and improve the population’s living conditions.
As a result, the demand for digital marketing services will continue to rise. In fact, according to the International Data Corporation (IDC) stats, global digital marketing spending reached USD130 billion in 2021.
So, if you want to start your own business or join a company offering digital marketing services, Vietnam is definitely worth considering.
##What is Digital Marketing?
Before diving into digital marketing in Vietnam, let us first define digital marketing.
According to Wikipedia, “digital marketing is a technique used today where traditional media such as television, radio, newspapers, and magazines are combined with online channels such as social media, email, search engine optimization, content marketing, and so on.”
Digital marketing uses various forms of electronic communication to promote products and services. It can be done through any medium, including websites, blogs, emails, videos, etc.
##Why should you start your business in Vietnam?
If you have been looking for opportunities to start your own business, then Vietnam is the perfect place. Here are some reasons why:
1. Low cost of living
One of the main advantages of starting a business in Vietnam is that it costs less than most other places around the globe. For example, the average monthly salary in Vietnam is only USD 1,000.
Compared to countries like Australia, Canada, and the United States, which have similar GDP levels, the cost of living in Vietnam is significantly lower.
2. Good infrastructure
Another advantage of starting a business in a developing country like Vietnam is its good infrastructure.
The country has modern airports, highways, railways, and high-speed trains. This makes it easy for people to travel within and between different cities.
3. High demand for jobs
Vietnam is one of the fastest-growing economies in Asia. As a result, many companies are opening their offices there.
This means that there is a high demand for jobs in this country. So, if you plan to start a new business, Vietnam is an ideal choice because you won’t need to worry about finding employees.
4. Better opportunities for entrepreneurship
Vietnam is known for its entrepreneurial culture. Many successful entrepreneurs started businesses there.
5. More flexible working hours
In Vietnam, working hours are flexible. People usually work from 9 am to 5 pm. However, they can choose to work longer hours depending on their needs.
6. Strong government support
The government provides many incentives to encourage entrepreneurship. These include tax breaks, subsidies, grants, and loans.
7. Outstanding English language skills
English is widely spoken in Vietnam. Therefore, if you speak fluent English, you will find it easier to communicate with customers.
##Thinking of going to Vietnam?
If you are considering relocating to Vietnam and immersing yourself in this country’s digital marketing adventure, we recommend getting your [Vietnam Tourist e-Visa]. By entering here, you can apply online and safely.