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The Effectiveness Of Social Media Marketing For eCommerce In 2014

As we have reported before, social media promotion, although commonly applied to eCommerce, is also difficult to measure in terms of effectiveness. A recent study conducted among 351 marketing leaders seems to prove that social media effectiveness is difficult to pin down. Quantitative Methods Applied to Social Media The CMO Survey conducted in September 2014… Continue reading The Effectiveness Of Social Media Marketing For eCommerce In 2014

Enhance Your Reach To Your Customers Efficiently

Starting a new business is quite tough. No matter how much experience you have you cannot be a capable businessman if you’re not able to promote your work efficiently. Without people knowing about you there are very low chances that people will approach you for your services. The situation applies to law firms also. A… Continue reading Enhance Your Reach To Your Customers Efficiently

Boost Your Business With A Quality Corporate Calendar

Mention the idea of promotional products to most people in the business world and chances are the only response will be a collective sigh of boredom. Of course this isn’t difficult to understand, what with recent decades having brought along small armies of fuzzy bugs, crappy key rings and other apparent corporate ‘gifts’ that for… Continue reading Boost Your Business With A Quality Corporate Calendar

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How Does A Retail Audit Work? – An Explanation

When a company hires an independent retail auditor provider to conduct an unbiased third party examination of their retail locations, their focus is measuring what the consumers buy and how effective the retail environment is for improving sales. A third party retail audit provider will offer a unique set of skills that will allow them… Continue reading How Does A Retail Audit Work? – An Explanation

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