Do you have a new start-up business? Many challenges await you in the business world, but we have the perfect guide to help boost your innovation and motivation. Reach for a book by a business expert, to help support yourself and build your knowledge. We’ve called in the expertise of Where The Trade Buys, a… Continue reading Top Reads for Newbie Entrepreneurs
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Segmentation Tips to Improve your Email Results
So many men, so many minds. The business audience is not an exception; each recipient has different decision-making algorithms, a different level of income, and a reaction to sales proposals. In addition, each client wants to receive offers that are relevant to his needs. The more personalization, the more conversion. Email mailing is a way… Continue reading Segmentation Tips to Improve your Email Results
What Do SEO and Lasagna Have in Common?
Like the famous Italian dish that is lasagna, a good digital marketing strategy has plenty of layers. Search engine optimization (or SEO) requires a bunch of tips, tricks, techniques, and trial and error to achieve good results. Like any recipe, there are some details that can be omitted if they don’t work for you, but… Continue reading What Do SEO and Lasagna Have in Common?
The Increased Popularity of Billboard Advertisements
Advertising is all about grabbing a person’s attention and encouraging them to follow through on an action. There are many marketing methods to propel a message to the right audience Arguably, one of the most effective methods of making someone pay attention is with a large billboard placed strategically in a public place. The first… Continue reading The Increased Popularity of Billboard Advertisements
Throwing The Perfect Company Holiday Party
The company holiday party is around the corner and you want it to be worthwhile for everyone. While that might sound like an impossible feat right now (after all, only 36 percent of professionals think holiday parties are actually fun), just like writing a book or working on a big project, you can’t focus on… Continue reading Throwing The Perfect Company Holiday Party
B2B Sales: Everything You Need to Know
B2B which stands for business-to-business is the exchange of services, products or even information between businesses rather than directly to consumers. It is a model that focuses on selling a product together with services to other companies. To get a clear picture of what B2B entails, think of it as a supportive enterprise that has… Continue reading B2B Sales: Everything You Need to Know
Keeping Up: Business Secrets Of Staying Ahead Of The Competition
In business, a little competition is a good thing. It’s an engine that will push you to achieve, to never be satisfied with standing still and make sure you’re always bounding out of bed in the morning, ready to find that innovation that will keep you a step ahead. Too much competition can be difficult… Continue reading Keeping Up: Business Secrets Of Staying Ahead Of The Competition
What Are The Best Ways To Market Your Business?
No matter what sort of business you operate, everyone needs to raise their profile to get new customers or clients from time to time. However, when it comes to actually doing this, it sometimes seems like there are a million different ways to get your name out there. Whether it’s printing leaflets to be distributed… Continue reading What Are The Best Ways To Market Your Business?
How Business Owners Can Spread Holiday Cheer Without Breaking The Bank
In the modern workforce many companies leverage remote employees and virtual offices to conduct business across their organization. Getting people together for an office party becomes nearly impossible when your employees are sometimes located halfway around the world. The traditional office party can get a bad rap depending who you ask; maybe it’s overdone or… Continue reading How Business Owners Can Spread Holiday Cheer Without Breaking The Bank
How A Recruitment Agency Can Help Your Business
Choosing to work with a recruitment agency could be the difference between your business gaining well-deserved profits or suffering an ill-conceived loss. With human resource as one of, if not the most, major factor in any business, hiring the right people for your business is crucial. However, hiring the right people costs time and money,… Continue reading How A Recruitment Agency Can Help Your Business